34. Advertisers oft...
 
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34. Advertisers often try to use higher-order conditioning by

 

Aamir Ranjha
(@aamir)
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Joined: 2 years ago
Posts: 1616
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Advertisers often try to use higher-order conditioning by

  1. pairing images that evoke good feelings with pictures of their products.
  2. sounding loud tones at key points in the advertisement.
  3. reducing fear or anxiety as they repeatedly show the same commercial.
  4. associating the unconditioned stimulus with a cognitive response.

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1. pairing images that evoke good feelings with pictures of their products.


   
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